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The Anime is an adaptation based off the Light Novel and Manga and might contain different terminology from the source material.
|If you can make money, make as much of it whenever, wherever, and however you’re able.|
Benno has dark red eyes and curly, chin-length hair the colour of milk tea. When working in the Lower City, he wears merchant clothing consisting of a long-sleeved undershirt, vest, and necktie, as well as trousers and boots. He sometimes wears a patterned overcoat.
When meeting with nobles, Benno dresses in a formal tunic and a white cloak. He also secures his necktie with a gold fastener and slicks back his hair.
Benno has a sharp sense for business and is ambitious about making a profit. However, he shows concern for his family and friends, and is especially worried about Myne's health. He also looks out for Lutz, and is even willing to adopt him when he runs away from his family. He is frequently exasperated by Myne's unpredictable behavior. His competitive attitude makes him willing to take on risky and innovative business ventures, even those far out of his area of expertise.
Benno was once engaged to a woman he loved. However, by the time he was successful enough as a merchant to marry her, she had passed away. Because ownership of the Gilberta Company is traditionally is passed down to women, Benno intends for Corinna and her husband Otto to take over in the future.
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- His Japanese voice actor, Takehito Koyasu, voices Dio Brando from Jojo's Bizarre Adventure.
- Benno's dream was to become a world-influential merchant.